I’m sure we’ve all experienced that frustrating moment when we were so excited to upload a photo to our Instagram feed. Only to realize the majority of our photo was going to be cropped out.
All social platforms have specific image guidelines that will give you the best quality results when uploading content. The dimensions are measured in pixels (px), starting with the width and then the height. Here are some size guidelines to keep in mind when creating content for your brand.
Edit
Most phones come with a square preset, where you can decide how you want to crop your image before uploading it to Instagram.
Aspect Ratio
Ever wonder how some people can upload those photos that are more rectangular than square? Well, the used aspect ratio. This is simply the width and height relation. Most smartphones have adapted this feature as well, but maybe you were so sure how to use it, here’s a shortlist of ratios for you to try:
| SQUARE | 1:1 |
| LANDSCAPE | 1.91:1 OR 16:9 |
| PORTRAIT | 4:5 OR 8:10 |
